BUS 652 Problem Solving and Crisis Management
This course covers the strategies and tactics for solving problems and managing conflicts and crises in business. Through case study engagement and the development of alternative thinking, students develop crisis management competencies relevant to problem solving for increasingly globalized business contexts and communication skills for the new media environment. Students will develop crisis management templates and make use of the web resources. Material covered includes trauma and post-incident management, effective crisis communication, disaster response, media training, social media engagement as a crisis communication tool, business recovery and innovation as a problem-solving tool.
Course Learning Outcomes:
Upon completion of this course the student will be able to:
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Get Help Now!- Determine vulnerable areas in an organization and identify potential crisis situations.
- Effectively manage communications with employees, stakeholders, media (both new and traditional), and the public before, during and after a crisis.
- Develop techniques for analysis and problem solving of real world crises derived from Harvard Case Studies.
- Create a Crisis Management Plan for an organization that identifies potential crises and provides written procedures for mitigating or resolving crises.
BUS 652 Problem Solving and Crisis Management
BUS 652 Problem Solving and Crisis Management
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