Handbook for business consulting

Handbook for business consulting

1. We need a comprehensive franchise/partnering agreement that lays out financial requirements, operational responsibilities, quality control and profit sharing ect. We hope to get this signature ready.

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2. We need comprehensive presentation materials that communicate to the potential partner/ franchisee the procedures costs and benefits of becoming a “Grille Cheese partner/Franchisee.

3. We need a comprehensive handbook for partners/franchisees that outlines operational procedures for concessions, policies, and “The Grill Cheese” and Strategy.

Design a plan for investment opportunities for partners – new truck – those potential opportunities (events, daily traffic, etc) – 5 or 10 year plan to eventually grow (another truck, brick and mortar facility)
-breakdown of profit sharing / equity in the company
Three-pronged approach (financial/ marketing / legal responsibilities)

http://thegrillcheesephilly.com/locations/

Pitch

Business Purpose
We are going to expand our brand and business.
We need 1 – 5 trucks in Philadelphia and Philadelphia Suburbs.
We have the intention to transfer the truck business to the restaurant business in the future.

Instruction

Our Pitch is using for users who have the intention to join food truck business!

We will help you how to use the food truck business to make money!

Business category: Truck Business and individual business.

A food truck operator can choose to run the truck a few noons/nights per week. We would not recommend you do that under any conditions with a restaurant or any area that have enough food truck business, such as Philadelphia University City.

Partner preference:

The partner has enthusiasm in food truck business / restaurant business.
The partner is living in the location without enough trunk business.
The partner has food truck / restaurant experience.
The partner has cooking experience / any cooking licence.
1.

We suggest 3 levels of partners

Level 1: The agreement is longer than 3 years.
Level 2: The agreement is between 2 – 3 years.
Level 3: For Millennials/students. (It depends on their situation)

Potential Partners/Franchisees:

Millennials (Students who want to have their own Business)

Reasons: 1. They have more energy.
2. They have the responsibility to feed their family.
3. It is a good choice for coop students at Drexel.

Weakness: They may don’t know what they pursue. It is uncertain to keep a long term business relationship.

Business Strategy

Business Analysis:

Food Truck Business:

Barrie Schwartz organizes food truck rallies through her culinary production company, My House NOLA. She said “food trucks offer an avenue for aspiring restaurateurs to transition more smoothly from their current jobs to running a business without the risk of having to invest a lot of money upfront.”

Running a food truck business is more flexibility but also more uncertainty. “Sales are often determined by weather conditions and available venues, as the city law created last year places limitations on where mobile food vendors can operate.” However, you can choose the time and the location by where you can get the max profits.

From customers’ perspective: You offer the quick service and delicious food with a friendly price.

From your perspective, “Food trucks have a lower overhead than restaurants and it can be moved if one location does not generate enough business.”
Locations: Our customers are hungry people. There are many official examinations in Philadelphia. For example, CCNA is a network examination which is people need to take more than 4 hours and one location is in Temple university. Food truck is flexible, we can find the CCNA exams’ schedule online and prepare food in a right time and location.(We can also find CCIE or some examinations in other fields or some sports competition) Millennials know those information. This is the other reason why we need Millennials. We can also ask them in the interview.

SWOT Analysis
Strengths: Food trucks is profitable on their own and don’t have to lead to permanent restaurant ownership. Food trucks have lower risk than restaurant.

Weakness: Weakness are internal factors that will affect the business. It is uncertain to keep a long term business relationship with Millennials.

Opportunities: Millennials. They would like to work hard, because they need to feed their family.

Threats: External factors affect the business. Sales are often determined by weather conditions and available venues.
Reference: Wendland, T., & Reporter. (2015). Not all roads end in restaurants for food truck operators. New Orleans CityBusiness, Retrieved from http://www.library.drexel.edu/cgi-bin/r.cgi/login?url=http://search.proquest.com/docview/1661517690?accountid=10559

https://www.entrepreneur.com/article/220060