Develop a SWOT Analysis (Strengths, Weaknesses, Opportunities, and Threats) for College of Business at Cal Poly Pomona in terms of developing Executive Education Programs in the next 5 years. (https://www.cpp.edu/~cba/)In so doing, you should explain what are CBA’s strengths and weaknesses in developing Executive Education programs relative to its direct competitors and what are the opportunities (in the market) that CBA can benefit from in developing Executive Education Programs and what are the threats (that are imposed on CBA from external environment) that CBA should take into account and neutralize in developing such programs.
Based on your SWOT analysis, provide suggestions to CBA: (minimum of) 5 suggestions to the CBA at CPP in terms of developing Executive Education Programs:
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Get Help Now!— How should CBA position itself among its direct competitors Cal State SB(https://careertraining.ed2go.com/csusb/business-programs)? Justify your answer based on the findings of your research.
— What strengths/capabilities does CBA have that can become the sources of its competitive advantage?
— What groups of “clients” should CBA target for its Executive Education programs? Justify your answer based on the findings of your research.
— What are the unmet needs in this market that CBA can satisfy through its executive education programs?
— What are clients’ pain points in this market that CBA can alleviate?
— What types of Executive education Programs should CBA offer?
For the Executive education Programs, focus on the short-term course, certificate programs. Do not focus on MBA or some master degree programs.
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